{"id":31,"date":"2023-10-13T11:22:25","date_gmt":"2023-10-13T09:22:25","guid":{"rendered":"https:\/\/zarikahuir.com\/es\/?page_id=31"},"modified":"2024-05-12T10:50:00","modified_gmt":"2024-05-12T09:50:00","slug":"campana-integrada-fox-crime","status":"publish","type":"post","link":"https:\/\/zarikahuir.com\/es\/portafolio\/campana-integrada-fox-crime\/","title":{"rendered":"Campa\u00f1a integrada para FOX Crime"},"content":{"rendered":"<style>.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id31_ba5845-d4{margin-top:var(--global-kb-spacing-xxl, 5rem);margin-bottom:var(--global-kb-spacing-xxl, 5rem);}.kb-row-layout-id31_ba5845-d4 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id31_ba5845-d4 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id31_ba5845-d4 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1440px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:0px;padding-bottom:0px;grid-template-columns:minmax(0, calc(50% - ((var(--global-kb-gap-md, 2rem) * 1 )\/2)))minmax(0, calc(50% - ((var(--global-kb-gap-md, 2rem) * 1 )\/2)));}.kb-row-layout-id31_ba5845-d4 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id31_ba5845-d4{margin-top:var(--global-kb-spacing-xl, 4rem);margin-bottom:var(--global-kb-spacing-xl, 4rem);}}@media all and (max-width: 1024px){.kb-row-layout-id31_ba5845-d4 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id31_ba5845-d4{margin-bottom:var(--global-kb-spacing-xs, 1rem);}.kb-row-layout-id31_ba5845-d4 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id31_ba5845-d4 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column31_ff1d81-52 > .kt-inside-inner-col,.kadence-column31_ff1d81-52 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column31_ff1d81-52 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column31_ff1d81-52 > .kt-inside-inner-col{flex-direction:column;}.kadence-column31_ff1d81-52 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column31_ff1d81-52 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column31_ff1d81-52{position:relative;}@media all and (max-width: 1024px){.kadence-column31_ff1d81-52 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column31_ff1d81-52 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column31_ff1d81-52\"><div class=\"kt-inside-inner-col\">\n<h1 class=\"wp-block-heading\">Campa\u00f1a integrada para FOX Crime<\/h1>\n\n\n\n<h2 class=\"wp-block-heading has-small-font-size\" style=\"text-transform:uppercase\">Crimen en FOX Crime<\/h2>\n\n\n\n<p>La siguiente campa\u00f1a integrada para FOX Crime fue la soluci\u00f3n que implementamos cuando el canal nos pidi\u00f3 llevar a su audiencia de redes sociales a la televisi\u00f3n para su 10\u00ba Aniversario.<\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column31_23ffe5-ec > .kt-inside-inner-col,.kadence-column31_23ffe5-ec > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column31_23ffe5-ec > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column31_23ffe5-ec > .kt-inside-inner-col{flex-direction:column;}.kadence-column31_23ffe5-ec > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column31_23ffe5-ec > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column31_23ffe5-ec{position:relative;}@media all and (max-width: 1024px){.kadence-column31_23ffe5-ec > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column31_23ffe5-ec > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column31_23ffe5-ec\"><div class=\"kt-inside-inner-col\"><\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id31_a2beb2-51{margin-top:0px;margin-bottom:0px;}.kb-row-layout-id31_a2beb2-51 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id31_a2beb2-51 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id31_a2beb2-51 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1440px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:0px;padding-right:var(--global-kb-spacing-sm, 1.5rem);padding-bottom:0px;padding-left:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id31_a2beb2-51 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id31_a2beb2-51 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id31_a2beb2-51 > .kt-row-column-wrap{padding-right:0px;padding-left:0px;grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id31_a2beb2-51 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column31_15d2e0-ca > .kt-inside-inner-col,.kadence-column31_15d2e0-ca > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column31_15d2e0-ca > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column31_15d2e0-ca > .kt-inside-inner-col{flex-direction:column;}.kadence-column31_15d2e0-ca > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column31_15d2e0-ca > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column31_15d2e0-ca{position:relative;}@media all and (max-width: 1024px){.kadence-column31_15d2e0-ca > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column31_15d2e0-ca > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column31_15d2e0-ca\"><div class=\"kt-inside-inner-col\">\n<figure class=\"wp-block-video\"><video controls poster=\"https:\/\/zarikahuir.com\/wp-content\/uploads\/2023\/02\/integrated-campaign-for-fox-crime-cover.jpg\" src=\"https:\/\/zarikahuir.com\/wp-content\/uploads\/2023\/02\/FOX-Crime-_-Crime-at-FOX-Crime.mp4\"><\/video><\/figure>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id31_ff1215-38 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id31_ff1215-38 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id31_ff1215-38 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1440px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:var(--global-kb-spacing-xxl, 5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id31_ff1215-38 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id31_ff1215-38 > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-lg, 3rem);grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id31_ff1215-38 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id31_ff1215-38 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column31_07431a-3a > .kt-inside-inner-col,.kadence-column31_07431a-3a > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column31_07431a-3a > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column31_07431a-3a > .kt-inside-inner-col{flex-direction:column;}.kadence-column31_07431a-3a > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column31_07431a-3a > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column31_07431a-3a{position:relative;}.kadence-column31_07431a-3a, .kt-inside-inner-col > .kadence-column31_07431a-3a:not(.specificity){margin-bottom:var(--global-kb-spacing-xxl, 5rem);}@media all and (max-width: 1024px){.kadence-column31_07431a-3a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kadence-column31_07431a-3a, .kt-inside-inner-col > .kadence-column31_07431a-3a:not(.specificity){margin-bottom:var(--global-kb-spacing-md, 2rem);}}@media all and (max-width: 767px){.kadence-column31_07431a-3a > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column31_07431a-3a\"><div class=\"kt-inside-inner-col\">\n<p><strong>Cargo:<\/strong><br>Director Creativo<\/p>\n\n\n\n<p><strong>Responsabilidades:<\/strong><br>Direcci\u00f3n creativa<br>Estrategia creativa<br>Estrategia de contenidos<br>Supervisi\u00f3n de la producci\u00f3n<\/p>\n\n\n\n<p><strong>Agencia:<\/strong><br>Digitas<br>Publicis One<\/p>\n<\/div><\/div>\n\n\n<style>.kadence-column31_ebc1ef-11 > .kt-inside-inner-col,.kadence-column31_ebc1ef-11 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column31_ebc1ef-11 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column31_ebc1ef-11 > .kt-inside-inner-col{flex-direction:column;}.kadence-column31_ebc1ef-11 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column31_ebc1ef-11 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column31_ebc1ef-11{position:relative;}.kadence-column31_ebc1ef-11, .kt-inside-inner-col > .kadence-column31_ebc1ef-11:not(.specificity){margin-bottom:var(--global-kb-spacing-xxl, 5rem);}@media all and (max-width: 1024px){.kadence-column31_ebc1ef-11 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 1024px){.kadence-column31_ebc1ef-11, .kt-inside-inner-col > .kadence-column31_ebc1ef-11:not(.specificity){margin-bottom:var(--global-kb-spacing-lg, 3rem);}}@media all and (max-width: 767px){.kadence-column31_ebc1ef-11 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column31_ebc1ef-11\"><div class=\"kt-inside-inner-col\">\n<h3 class=\"wp-block-heading\">Un reto que requer\u00eda una profunda investigaci\u00f3n.<\/h3>\n\n\n\n<p>FOX Crime es un canal de FOX dedicado a las series de misterio e investigaci\u00f3n. Su p\u00fablico es muy senior, poco acostumbrado a interactuar con las marcas en Social Media.<\/p>\n\n\n\n<p>La principal dificultad era encontrar una conexi\u00f3n emocional que llevara a la audiencia de FOX Crime a la acci\u00f3n. Pero nuestra investigaci\u00f3n revel\u00f3 que estas personas segu\u00edan fervientemente sus series favoritas porque les encantaba intentar resolver los misterios antes que sus protagonistas.<\/p>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id31_bb8112-0c > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id31_bb8112-0c > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id31_bb8112-0c > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1440px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:var(--global-kb-spacing-xxl, 5rem);padding-bottom:var(--global-kb-spacing-xxl, 5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id31_bb8112-0c{background-color:#123f5e;}.kb-row-layout-id31_bb8112-0c > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id31_bb8112-0c > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-xl, 4rem);padding-bottom:var(--global-kb-spacing-xl, 4rem);grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id31_bb8112-0c > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id31_bb8112-0c alignnone kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column31_8a31a8-32 > .kt-inside-inner-col,.kadence-column31_8a31a8-32 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column31_8a31a8-32 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column31_8a31a8-32 > .kt-inside-inner-col{flex-direction:column;}.kadence-column31_8a31a8-32 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column31_8a31a8-32 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column31_8a31a8-32{position:relative;}@media all and (max-width: 1024px){.kadence-column31_8a31a8-32 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column31_8a31a8-32 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column31_8a31a8-32\"><div class=\"kt-inside-inner-col\"><style>.kb-image31_13a9ed-73 .kb-image-has-overlay:after{opacity:0.3;}<\/style>\n<figure class=\"wp-block-kadence-image kb-image31_13a9ed-73 size-full\"><img decoding=\"async\" src=\"https:\/\/zarikahuir.com\/wp-content\/uploads\/2023\/02\/integrated-campaign-for-fox-crime-social-media-posts.jpg\" alt=\"\" class=\"kb-img wp-image-138\"\/><\/figure>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id31_f91159-89{margin-top:var(--global-kb-spacing-xxl, 5rem);margin-bottom:var(--global-kb-spacing-xxl, 5rem);}.kb-row-layout-id31_f91159-89 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id31_f91159-89 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id31_f91159-89 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1440px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:0px;padding-bottom:0px;grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id31_f91159-89 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id31_f91159-89{margin-top:var(--global-kb-spacing-xl, 4rem);margin-bottom:var(--global-kb-spacing-xl, 4rem);}}@media all and (max-width: 1024px){.kb-row-layout-id31_f91159-89 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id31_f91159-89 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id31_f91159-89 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column31_b0405b-fa > .kt-inside-inner-col,.kadence-column31_b0405b-fa > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column31_b0405b-fa > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column31_b0405b-fa > .kt-inside-inner-col{flex-direction:column;}.kadence-column31_b0405b-fa > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column31_b0405b-fa > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column31_b0405b-fa{position:relative;}@media all and (max-width: 1024px){.kadence-column31_b0405b-fa > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column31_b0405b-fa > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column31_b0405b-fa\"><div class=\"kt-inside-inner-col\">\n<h3 class=\"wp-block-heading\">Una campa\u00f1a que s\u00f3lo los fans de FOX Crime pod\u00edan resolver.<\/h3>\n<\/div><\/div>\n\n\n<style>.kadence-column31_a24ec2-89 > .kt-inside-inner-col,.kadence-column31_a24ec2-89 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column31_a24ec2-89 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column31_a24ec2-89 > .kt-inside-inner-col{flex-direction:column;}.kadence-column31_a24ec2-89 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column31_a24ec2-89 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column31_a24ec2-89{position:relative;}@media all and (max-width: 1024px){.kadence-column31_a24ec2-89 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column31_a24ec2-89 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column31_a24ec2-89\"><div class=\"kt-inside-inner-col\">\n<p>Cuando planeamos la campa\u00f1a, hab\u00eda varios titulares en las noticias sobre episodios filtrados de HBO y pel\u00edculas robadas de los servidores de Sony.<\/p>\n\n\n\n<p>Esto nos inspir\u00f3 para crear una trama en la que un gran fan de FOX Crime se hab\u00eda hecho con las series que estaban listas para el 10\u00ba Aniversario.<\/p>\n\n\n\n<p>El ladr\u00f3n alardeaba de ello en las redes sociales de la cadena y retaba al resto de fans a recuperar las series. Para ello, tendr\u00edan que resolver 10 misterios y encontrar 10 contrase\u00f1as escondidas en diferentes posts.<\/p>\n\n\n\n<p>Cada vez que los fans encontraran una contrase\u00f1a, tendr\u00edan que acceder con ella a los servidores del delincuente y elegir una serie para ser rescatada.<\/p>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id31_ef188e-7e > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id31_ef188e-7e > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id31_ef188e-7e > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1440px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:var(--global-kb-spacing-xxl, 5rem);padding-bottom:var(--global-kb-spacing-xxl, 5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id31_ef188e-7e{background-color:#123f5e;}.kb-row-layout-id31_ef188e-7e > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id31_ef188e-7e > .kt-row-column-wrap{padding-top:var(--global-kb-spacing-xl, 4rem);padding-bottom:var(--global-kb-spacing-xl, 4rem);grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id31_ef188e-7e > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id31_ef188e-7e alignnone kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column31_6f9729-6d > .kt-inside-inner-col,.kadence-column31_6f9729-6d > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column31_6f9729-6d > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column31_6f9729-6d > .kt-inside-inner-col{flex-direction:column;}.kadence-column31_6f9729-6d > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column31_6f9729-6d > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column31_6f9729-6d{position:relative;}@media all and (max-width: 1024px){.kadence-column31_6f9729-6d > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column31_6f9729-6d > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column31_6f9729-6d\"><div class=\"kt-inside-inner-col\"><style>.kb-image31_747998-27 .kb-image-has-overlay:after{opacity:0.3;}<\/style>\n<figure class=\"wp-block-kadence-image kb-image31_747998-27 size-full\"><img decoding=\"async\" src=\"https:\/\/zarikahuir.com\/wp-content\/uploads\/2023\/02\/integrated-campaign-for-fox-crime-website.jpg\" alt=\"Screenshots of the steps that the FOX Crimes fans had to follow to solve the mistery\" class=\"kb-img wp-image-140\"\/><\/figure>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id31_92a420-04{margin-top:var(--global-kb-spacing-xxl, 5rem);margin-bottom:var(--global-kb-spacing-xxl, 5rem);}.kb-row-layout-id31_92a420-04 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id31_92a420-04 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id31_92a420-04 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1440px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:0px;padding-bottom:0px;grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id31_92a420-04 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id31_92a420-04{margin-top:var(--global-kb-spacing-xl, 4rem);margin-bottom:var(--global-kb-spacing-xl, 4rem);}}@media all and (max-width: 1024px){.kb-row-layout-id31_92a420-04 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id31_92a420-04 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id31_92a420-04 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column31_c597d9-02 > .kt-inside-inner-col,.kadence-column31_c597d9-02 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column31_c597d9-02 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column31_c597d9-02 > .kt-inside-inner-col{flex-direction:column;}.kadence-column31_c597d9-02 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column31_c597d9-02 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column31_c597d9-02{position:relative;}@media all and (max-width: 1024px){.kadence-column31_c597d9-02 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column31_c597d9-02 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column31_c597d9-02\"><div class=\"kt-inside-inner-col\">\n<h3 class=\"wp-block-heading\">Finalmente, la gente pod\u00eda disfrutar de la serie rescatada.<\/h3>\n<\/div><\/div>\n\n\n<style>.kadence-column31_78fa72-d0 > .kt-inside-inner-col,.kadence-column31_78fa72-d0 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column31_78fa72-d0 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column31_78fa72-d0 > .kt-inside-inner-col{flex-direction:column;}.kadence-column31_78fa72-d0 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column31_78fa72-d0 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column31_78fa72-d0{position:relative;}@media all and (max-width: 1024px){.kadence-column31_78fa72-d0 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column31_78fa72-d0 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column31_78fa72-d0\"><div class=\"kt-inside-inner-col\">\n<p>La campa\u00f1a tambi\u00e9n integr\u00f3 la televisi\u00f3n, y una vez finalizada la campa\u00f1a de 10 d\u00edas, anunciamos que durante el 10\u00ba Aniversario, FOX Crime emitir\u00eda un marat\u00f3n de las series rescatadas.<\/p>\n\n\n\n<p>La emisi\u00f3n bati\u00f3 todos los r\u00e9cords de audiencia de los aniversarios anteriores.<\/p>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id31_62fffb-5f > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id31_62fffb-5f > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id31_62fffb-5f > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1440px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:var(--global-kb-spacing-xxl, 5rem);padding-bottom:var(--global-kb-spacing-xxl, 5rem);grid-template-columns:minmax(0, 1fr);}.kb-row-layout-id31_62fffb-5f{background-color:#123f5e;}.kb-row-layout-id31_62fffb-5f > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id31_62fffb-5f > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}@media all and (max-width: 767px){.kb-row-layout-id31_62fffb-5f > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id31_62fffb-5f alignnone kt-row-has-bg wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-1-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column31_1ce016-e9 > .kt-inside-inner-col,.kadence-column31_1ce016-e9 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column31_1ce016-e9 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column31_1ce016-e9 > .kt-inside-inner-col{flex-direction:column;}.kadence-column31_1ce016-e9 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column31_1ce016-e9 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column31_1ce016-e9{position:relative;}@media all and (max-width: 1024px){.kadence-column31_1ce016-e9 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column31_1ce016-e9 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column31_1ce016-e9\"><div class=\"kt-inside-inner-col\"><style>.kb-image31_6bbf36-56 .kb-image-has-overlay:after{opacity:0.3;}<\/style>\n<figure class=\"wp-block-kadence-image kb-image31_6bbf36-56 size-full\"><img decoding=\"async\" src=\"https:\/\/zarikahuir.com\/wp-content\/uploads\/2023\/02\/integrated-campaign-for-fox-crime-tv.jpg\" alt=\"\" class=\"kb-img wp-image-141\"\/><\/figure>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id31_4e5f55-f8{margin-top:var(--global-kb-spacing-xxl, 5rem);margin-bottom:var(--global-kb-spacing-xxl, 5rem);}.kb-row-layout-id31_4e5f55-f8 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id31_4e5f55-f8 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id31_4e5f55-f8 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);max-width:var( --global-content-width, 1440px );padding-left:var(--global-content-edge-padding);padding-right:var(--global-content-edge-padding);padding-top:0px;padding-bottom:0px;grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id31_4e5f55-f8 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-wrap.wp-block-kadence-rowlayout.kb-row-layout-id31_4e5f55-f8{margin-top:var(--global-kb-spacing-xl, 4rem);margin-bottom:var(--global-kb-spacing-xl, 4rem);}}@media all and (max-width: 1024px){.kb-row-layout-id31_4e5f55-f8 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id31_4e5f55-f8 > .kt-row-column-wrap{grid-template-columns:minmax(0, 1fr);}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id31_4e5f55-f8 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-row kt-row-valign-top kb-theme-content-width\">\n<style>.kadence-column31_fefb3b-a6 > .kt-inside-inner-col{padding-right:var(--global-kb-spacing-3xl, 6.5rem);}.kadence-column31_fefb3b-a6 > .kt-inside-inner-col,.kadence-column31_fefb3b-a6 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column31_fefb3b-a6 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column31_fefb3b-a6 > .kt-inside-inner-col{flex-direction:column;}.kadence-column31_fefb3b-a6 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column31_fefb3b-a6 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column31_fefb3b-a6{position:relative;}@media all and (max-width: 1024px){.kadence-column31_fefb3b-a6 > .kt-inside-inner-col{padding-right:0px;flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column31_fefb3b-a6 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column31_fefb3b-a6\"><div class=\"kt-inside-inner-col\"><style>.kb-row-layout-id31_fed2f4-5f > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id31_fed2f4-5f > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id31_fed2f4-5f > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-bottom:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id31_fed2f4-5f > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id31_fed2f4-5f > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id31_fed2f4-5f > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id31_fed2f4-5f alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-equal kt-row-valign-top\">\n<style>.kadence-column31_b2e079-56 > .kt-inside-inner-col,.kadence-column31_b2e079-56 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column31_b2e079-56 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column31_b2e079-56 > .kt-inside-inner-col{flex-direction:column;}.kadence-column31_b2e079-56 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column31_b2e079-56 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column31_b2e079-56{position:relative;}@media all and (max-width: 1024px){.kadence-column31_b2e079-56 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column31_b2e079-56 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column31_b2e079-56\"><div class=\"kt-inside-inner-col\"><style>.kb-count-up-31_72be9f-d7 .kb-count-up-title{font-size:var(--global-kb-font-size-sm, 0.9rem);text-transform:uppercase;}.kb-count-up-31_72be9f-d7 .kb-count-up-title{text-align:center;}.kb-count-up-31_72be9f-d7 .kb-count-up-number{font-size:50px;}.kb-count-up-31_72be9f-d7 .kb-count-up-number{text-align:center;}<\/style>\n<div class=\"wp-block-kadence-countup kb-count-up-31_72be9f-d7 kb-count-up\" data-start=\"0\" data-end=\"20\" data-prefix=\"\" data-suffix=\"K\" data-duration=\"1\" data-separator=\"\"><div class=\"kb-count-up-process kb-count-up-number\"><\/div><div class=\"kb-count-up-title\">PARTICIPANTES<\/div><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column31_e43050-0b > .kt-inside-inner-col,.kadence-column31_e43050-0b > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column31_e43050-0b > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column31_e43050-0b > .kt-inside-inner-col{flex-direction:column;}.kadence-column31_e43050-0b > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column31_e43050-0b > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column31_e43050-0b{position:relative;}@media all and (max-width: 1024px){.kadence-column31_e43050-0b > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column31_e43050-0b > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column31_e43050-0b\"><div class=\"kt-inside-inner-col\"><style>.kb-count-up-31_71f4b5-4c .kb-count-up-title{font-size:var(--global-kb-font-size-sm, 0.9rem);text-transform:uppercase;}.kb-count-up-31_71f4b5-4c .kb-count-up-title{text-align:center;}.kb-count-up-31_71f4b5-4c .kb-count-up-number{font-size:50px;}.kb-count-up-31_71f4b5-4c .kb-count-up-number{text-align:center;}<\/style>\n<div class=\"wp-block-kadence-countup kb-count-up-31_71f4b5-4c kb-count-up\" data-start=\"60\" data-end=\"71\" data-prefix=\"+\" data-suffix=\"%\" data-duration=\"1\" data-separator=\"\"><div class=\"kb-count-up-process kb-count-up-number\"><\/div><div class=\"kb-count-up-title\">Conversion<br> Rate<\/div><\/div>\n<\/div><\/div>\n\n<\/div><\/div>\n\n<style>.kb-row-layout-id31_59d427-00 > .kt-row-column-wrap{align-content:start;}:where(.kb-row-layout-id31_59d427-00 > .kt-row-column-wrap) > .wp-block-kadence-column{justify-content:start;}.kb-row-layout-id31_59d427-00 > .kt-row-column-wrap{column-gap:var(--global-kb-gap-md, 2rem);row-gap:var(--global-kb-gap-md, 2rem);padding-top:var(--global-kb-spacing-sm, 1.5rem);grid-template-columns:repeat(2, minmax(0, 1fr));}.kb-row-layout-id31_59d427-00 > .kt-row-layout-overlay{opacity:0.30;}@media all and (max-width: 1024px){.kb-row-layout-id31_59d427-00 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}@media all and (max-width: 767px){.kb-row-layout-id31_59d427-00 > .kt-row-column-wrap{grid-template-columns:repeat(2, minmax(0, 1fr));}}<\/style><div class=\"kb-row-layout-wrap kb-row-layout-id31_59d427-00 alignnone wp-block-kadence-rowlayout\"><div class=\"kt-row-column-wrap kt-has-2-columns kt-row-layout-equal kt-tab-layout-inherit kt-mobile-layout-equal kt-row-valign-top\">\n<style>.kadence-column31_c34f23-49 > .kt-inside-inner-col,.kadence-column31_c34f23-49 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column31_c34f23-49 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column31_c34f23-49 > .kt-inside-inner-col{flex-direction:column;}.kadence-column31_c34f23-49 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column31_c34f23-49 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column31_c34f23-49{position:relative;}@media all and (max-width: 1024px){.kadence-column31_c34f23-49 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column31_c34f23-49 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column31_c34f23-49\"><div class=\"kt-inside-inner-col\"><style>.kb-count-up-31_d73d74-5f .kb-count-up-title{font-size:var(--global-kb-font-size-sm, 0.9rem);text-transform:uppercase;}.kb-count-up-31_d73d74-5f .kb-count-up-title{text-align:center;}.kb-count-up-31_d73d74-5f .kb-count-up-number{font-size:50px;}.kb-count-up-31_d73d74-5f .kb-count-up-number{text-align:center;}<\/style>\n<div class=\"wp-block-kadence-countup kb-count-up-31_d73d74-5f kb-count-up\" data-start=\"30\" data-end=\"43\" data-prefix=\"\" data-suffix=\"%\" data-duration=\"1\" data-separator=\"\"><div class=\"kb-count-up-process kb-count-up-number\"><\/div><div class=\"kb-count-up-title\">KPI <br>anual<\/div><\/div>\n<\/div><\/div>\n\n\n<style>.kadence-column31_582a87-68 > .kt-inside-inner-col,.kadence-column31_582a87-68 > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column31_582a87-68 > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column31_582a87-68 > .kt-inside-inner-col{flex-direction:column;}.kadence-column31_582a87-68 > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column31_582a87-68 > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column31_582a87-68{position:relative;}@media all and (max-width: 1024px){.kadence-column31_582a87-68 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column31_582a87-68 > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column31_582a87-68\"><div class=\"kt-inside-inner-col\"><style>.kb-count-up-31_698e00-7f .kb-count-up-title{font-size:var(--global-kb-font-size-sm, 0.9rem);text-transform:uppercase;}.kb-count-up-31_698e00-7f .kb-count-up-title{text-align:center;}.kb-count-up-31_698e00-7f .kb-count-up-number{font-size:50px;}.kb-count-up-31_698e00-7f .kb-count-up-number{text-align:center;}<\/style>\n<div class=\"wp-block-kadence-countup kb-count-up-31_698e00-7f kb-count-up\" data-start=\"55\" data-end=\"63\" data-prefix=\"+\" data-suffix=\"%\" data-duration=\"1\" data-separator=\"\"><div class=\"kb-count-up-process kb-count-up-number\"><\/div><div class=\"kb-count-up-title\">Crecimiento de <br>la audiencia<\/div><\/div>\n<\/div><\/div>\n\n<\/div><\/div><\/div><\/div>\n\n\n<style>.kadence-column31_f48bc0-fd > .kt-inside-inner-col,.kadence-column31_f48bc0-fd > .kt-inside-inner-col:before{border-top-left-radius:0px;border-top-right-radius:0px;border-bottom-right-radius:0px;border-bottom-left-radius:0px;}.kadence-column31_f48bc0-fd > .kt-inside-inner-col{column-gap:var(--global-kb-gap-sm, 1rem);}.kadence-column31_f48bc0-fd > .kt-inside-inner-col{flex-direction:column;}.kadence-column31_f48bc0-fd > .kt-inside-inner-col > .aligncenter{width:100%;}.kadence-column31_f48bc0-fd > .kt-inside-inner-col:before{opacity:0.3;}.kadence-column31_f48bc0-fd{position:relative;}@media all and (max-width: 1024px){.kadence-column31_f48bc0-fd > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}@media all and (max-width: 767px){.kadence-column31_f48bc0-fd > .kt-inside-inner-col{flex-direction:column;justify-content:center;}}<\/style>\n<div class=\"wp-block-kadence-column kadence-column31_f48bc0-fd\"><div class=\"kt-inside-inner-col\">\n<h3 class=\"wp-block-heading\">La campa\u00f1a fue considerada culpable de aumentar la audiencia.<\/h3>\n\n\n\n<p>Durante diez d\u00edas, 20.000 personas participaron activamente en la campa\u00f1a y el alcance de los mensajes aument\u00f3 un 86%. De los participantes, el 71% lleg\u00f3 al final del misterio a pesar de no estar acostumbrados a interactuar con posts innovadores.<\/p>\n\n\n\n<p>\u00danicamente con esta campa\u00f1a se alcanz\u00f3 el 43% del KPI anual de \u201cnuevos me gusta de la p\u00e1gina\u00bb. Pero adem\u00e1s, la audiencia de FOX Crime aument\u00f3 un 63% el d\u00eda del aniversario, en comparaci\u00f3n con la media de los anteriores.<\/p>\n<\/div><\/div>\n\n<\/div><\/div>","protected":false},"excerpt":{"rendered":"<p>Campa\u00f1a integrada para FOX Crime Crimen en FOX Crime La siguiente campa\u00f1a integrada para FOX Crime fue la soluci\u00f3n que implementamos cuando el canal nos pidi\u00f3 llevar a su audiencia de redes sociales a la televisi\u00f3n para su 10\u00ba Aniversario. Cargo:Director Creativo Responsabilidades:Direcci\u00f3n creativaEstrategia creativaEstrategia de contenidosSupervisi\u00f3n de la producci\u00f3n Agencia:DigitasPublicis One Un reto que&#8230;<\/p>\n","protected":false},"author":1,"featured_media":32,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_blocks_custom_css":"","_kad_blocks_head_custom_js":"","_kad_blocks_body_custom_js":"","_kad_blocks_footer_custom_js":"","_kadence_starter_templates_imported_post":false,"_kad_post_transparent":"","_kad_post_title":"hide","_kad_post_layout":"fullwidth","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"hide","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[14],"tags":[15],"class_list":["post-31","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-portafolio","tag-direccion-creativa"],"taxonomy_info":{"category":[{"value":14,"label":"Portafolio"}],"post_tag":[{"value":15,"label":"Direcci\u00f3n Creativa"}]},"featured_image_src_large":["https:\/\/zarikahuir.com\/es\/wp-content\/uploads\/sites\/4\/2023\/10\/integrated-campaign-for-fox-crime-cover-1024x576.jpg",1024,576,true],"author_info":{"display_name":"Zarik Ahuir","author_link":"https:\/\/zarikahuir.com\/es\/author\/zarik-ahuir\/"},"comment_info":0,"category_info":[{"term_id":14,"name":"Portafolio","slug":"portafolio","term_group":0,"term_taxonomy_id":14,"taxonomy":"category","description":"","parent":0,"count":12,"filter":"raw","cat_ID":14,"category_count":12,"category_description":"","cat_name":"Portafolio","category_nicename":"portafolio","category_parent":0}],"tag_info":[{"term_id":15,"name":"Direcci\u00f3n Creativa","slug":"direccion-creativa","term_group":0,"term_taxonomy_id":15,"taxonomy":"post_tag","description":"","parent":0,"count":9,"filter":"raw"}],"_links":{"self":[{"href":"https:\/\/zarikahuir.com\/es\/wp-json\/wp\/v2\/posts\/31","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/zarikahuir.com\/es\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/zarikahuir.com\/es\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/zarikahuir.com\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/zarikahuir.com\/es\/wp-json\/wp\/v2\/comments?post=31"}],"version-history":[{"count":3,"href":"https:\/\/zarikahuir.com\/es\/wp-json\/wp\/v2\/posts\/31\/revisions"}],"predecessor-version":[{"id":2685,"href":"https:\/\/zarikahuir.com\/es\/wp-json\/wp\/v2\/posts\/31\/revisions\/2685"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/zarikahuir.com\/es\/wp-json\/wp\/v2\/media\/32"}],"wp:attachment":[{"href":"https:\/\/zarikahuir.com\/es\/wp-json\/wp\/v2\/media?parent=31"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/zarikahuir.com\/es\/wp-json\/wp\/v2\/categories?post=31"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/zarikahuir.com\/es\/wp-json\/wp\/v2\/tags?post=31"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}